In the previous post (. here. ), I talked about. arguments against the use of Internet technologies in the HR- and. Today I want to examine trends in the development of such services. applicable to the work of specialist staff. - The more so because, whether you like it or not, the Internet more and more firmly occupies an important place in our professional and personal life.
What has changed in the development of the Internet in the last 3-4 years?.
Most researchers in one voice say, more and more internet penetration into all spheres of life. Significantly changed the composition of users.
For example, even 3-4 years ago, the most active Internet users and online tools were young people aged 20 to 27 years with higher education and income of the average and above average. At the same time the bulk of them were residents of the central areas of cities with populations over 100,000 people.
Now the situation has changed significantly. Expanded the age composition of active users - now it 14 to 40 years. The same thing happened with ' geography ' of users - they now live, even in relatively small communities (population of 5000 people). Changed and the level of income and education of the target audience of Internet and online services - are now among the users of a large layer of people with relatively modest level of prosperity and low levels of education.
Why is this happening?.
Expanding Internet coverage. - The accessibility of services has increased significantly due to the development of technologies to connect (for example, the widespread rasprostanenie cable internet ), increasing the number of companies, service providers and increasing competition between them. All this not only increases the area of coverage, but also significantly reduces the cost of using.
The popularity of social networking. - Especially among teenagers and young people - stimulating interest in the Internet. Now just out of fashion does not have a page VKontakte. Members of social networks older as more and more active use of such services with a variety of purposes - from finding work to control the activity of the network 's own children.
The development of technologies to connect. can significantly increase the speed and quality of the connection. This also affects the value for the speed and extends the range of users.
Development of web-technologies. - Today's standards to create online resources require site fast loading and intuitive user interface. So now users do not need to be a ' genius ' to deal with Internet service, a ' light ' pages loaded quickly, even at relatively low speed connections.
Availability of information in the network, the development of digital and death of ' old fashioned ' media. Time is now much easier to download a book on the Internet than to find a working library with fresh arrivals. Confidential information presently stored safely on a secure server, than in the safe in the ' hard copy ' version of the. As they say, Google steers ))).
The development of mobile Internet services and access technologies. Smartphone is now no surprise. Even relatively simple models of mobile phones is now ' know how ' to go to the Internet.
Active development of web-services. , Calculated to attract new users and new, too, contributes to the expansion of the network audience.
Continued:. Application in the HR- and forecasts, and.



